Monetization is having its cloud infrastructure moment. In this keynote, Metronome CEO Scott Woody explores how AI, usage-based pricing, and shifting buyer expectations are redefining value capture, and why treating monetization as core infrastructure drives growth.

Most companies don’t fail at building products. They fail at monetizing them. In this session, 49 Palms’ Madhavan Ramanujam and Metronome CEO Scott Woody share a practical playbook for turning innovation into lasting, profitable growth through pricing, packaging, and value messaging.

Software has changed, but monetization hasn’t. Metronome CPO James Brown shares how leading companies are rebuilding their revenue engines—treating pricing, packaging, and billing as first-class products within the Monetization Operating Model to drive faster, more durable growth.

SaaS is shifting from subscriptions to value-based models. accelerated by AI. Kyle Poyar of Growth Unhinged shares how leading companies rethink monetization, from usage- and credit-based pricing to outcome-driven models that fuel growth in the AI era.

In this fireside chat, OpenAI’s Sara Conlon shares how she built the Financial Engineering team during hypergrowth—centralizing billing, scaling for diverse customers, and designing systems that power modern monetization.

HubSpot’s growth has long been powered by PLG. In this session, VP of Product Sam Lee shares how HubSpot is evolving its monetization strategy, layering a sales-led approach, refining packaging, and operationalizing pricing to scale across all customer segments.

Strategy isn’t the problem. Execution is. GitLab’s Justin Farris, Salesforce's Craig Shull, and Astronomer’s Mandar Kulkarni speak with Michelle Verwest of Simon-Kucher about how their teams make monetization a first-class product, and why the rise of the Chief Value Officer is redefining ownership in the value-based era.

When pricing lacks ownership, growth leaks through the cracks. Snowflake’s Ryan Campbell and Metronome CEO Scott Woody share how aligning finance, product, GTM, and engineering scales pricing, builds customer trust, and readies teams for the AI era of monetization.

Product-led growth gets you started—but scaling takes more. In this session, Rob Litterst moderates a conversation with Tomas Lorinc of Temporal and Giang Hoang of Zapier on navigating the shift to hybrid PLG + SLG monetization models.